home page Goodwins Office Supplies, LLC Dover : New Hampshire Approach Goodwin's Office Products needed an online presence as well as a vehicle for bringing their office supply catalog online. Goodwin's is a well-established distributor both locally and nationally, yet they wanted existing clients and new clients to have the ease of ordering office supplies over the Internet. Creative studio:Sckaal developed a new brand for use online, The Universal Office, and the look and feel of the Web site. The design direction was to easily blend the Goodwin's e-commerce catalog with their major supplier, identifying quarterly specials and secure user profiles. Results This resulted in an evolutionary shift for this traditional company, now able to offer their existing clients new services and well as bolster their client base with a new online database of customers. ©2002 studio:Sckaal llc